The Times - Introduction

Read the About Us page of the Times website and answer the following questions:

 1) What year was The Times founded and when did it start using the Times name?

           The Times was found in 1785 and started using it in 1788 as the first newspaper in the world to use the Times name.

2) What content did John Walter suggest the paper would offer in the first edition?
           Suggests to have something to do with politics, foreign affairs, matters of trade, legal trials, advertisements.

3) Who owns The Times today and how is editorial integrity protected?
           The Times is own by news uk -Rupert Mardoch and it embracing strong tradition to stay relevant in digital age.

4) What did The Times introduce in 2010 and why?
     The Times introduce digital subscriptions in 2010 and to help ensure a sustainable future for journalism.

5) What was The Times named in 2018 by the Reuters Institute for Journalism at Oxford University?
     The Times was named Britain’s most trusted national newspaper by the Reuters Institute for Journalism at Oxford University.

6) What does the section on Editorial Standards say about The Times and newspaper regulation?
         They take complaints about editorial content seriously, committed to abiding by the Independent Press Standards Organisation (“Ipso”) regulations and the Editors’ Code of Practice that Ipso enforces. 

7) What does the section on Ownership say about The Times and who is the current editor? 
         They are published by Times Media Limited, part of News UK & Ireland Ltd. a global diversified media business focused on creating and distributing content that educates, informs and inspires audience. the current editor of The Times is Tony Gallagher

Finally, look at this News UK webpage with key information about The Times for potential advertisers and complete the following tasks:

8) Write down three key statistics from this page.
         - 1.04 million - average daily readership
         - £55,885 - Times readers have a mean family income
         - 62 % - social grade AB

9) Look at the various sections of the newspaper outlined on this page (e.g. Entertainment, Announcements, Travel). What do these sections suggest about The Times newspaper's audience?
         This suggests that The Times Newspaper's audience has know for a long time and had be popular for quite sometime in the (21th century)

10) Click on three of the sections - your choice. Write down one key detail for each section you choose e.g. Travel - more Times readers took a holiday abroad last year than any other newspaper.
      Education - 140,000 Times readers are currently employed in the education industry.
      Property -  The Times won the Business and Finance Newspaper Team of the Year Team Award at the 2011 Press Awards
      Recruitment - 1 in 3 Times readers are interested in looking at Jobs and appointments in the newspaper.    

Comments

Post a Comment

Popular posts from this blog

Marcus Rashford - Audience and Industry

  Audience 1) Who are the potential target audiences for Marcus Rashford's online content? Try and cover both  demographics and psychographics .               Demographics- Middle class, around 6-25 years, male, black British (BAME).              Psychographice -Hobbies: football, read books and fashion. 2) Marcus Rashford’s online presence is partly driven by his excellent use of social media. How does he use social media to engage with his fans and make them feel part of his brand?              H e  is a role model to young people, he advocates for free school meals by talking to the government and interacting with his followers on social media . 3) What is Marcus Rashford's Instagram engagement rate and what does this tell us?                His Instagram engagement rate is 6% which is extremely high and it shows his power as an influencer. It also shows that many people follow him closely to get updated on social media and his posts have a lot of likes and comments. Because
Read more

His Dark Materials: Audience and Industries

  Audience 1) Read this  audience rating guide for His Dark Materials . Based on the screening and this article, who do you think the target audience is for His Dark Materials and why? What about psychographic groups?  You can  revise Pyschographic s here             The target audience for His Dark Materials will be 14 or over and because the HBO's age rating was listed as TV-MA (17+). 2) What audience pleasures are offered by His Dark Materials - The City of Magpies? Apply Blumler and Katz's Uses and Gratifications theory to the episode. Make sure you provide specific examples from the episode to support your ideas. Personal Identity: an example of a group of people seeing themselves reflected it though the black witch. Personal Relationships: One relationship is between Will and Lyra.As audience may be interested in how the relation   will turn out. Diversion (Escapism): the audience will escape all of their problem as they will be so interested in the show and will make the
Read more

Radio 1 Launch CSP

  Historical, social and cultural contexts 1) What radio stations were offered by the BBC before 1967?           BBC radio stations on offer were BBC Radio Home, BBC Radio Light and BBC Third. 2) How was BBC radio reorganised in September 1967? What were the new stations that launched?           BBC radio reorganised and renamed their channel. Their new stations were Radio 2, Radio 3 and Radio 4 which replaced the - Light, Third and Home service respectively.  3) What was pirate radio and why was it popular?           Pirate radio was radio stations that were beyond the control of regulators and they were popular because they were playing pop music and their presentation style was less formal. 4) Why did pirate radio stop broadcasting in 1967?            Because the 1967 the Marine Broadcasting Offences Act officially outlawed pirate radio stations which made pirate radio stations illegal. 5) How did the BBC attract young audiences to Radio 1 after pirate radio stations were closed dow
Read more