The Daily Mirror : Audience and Industries

 Audience


1) What is the Daily Mirror's audience? List the key statistics here.
                Targeting ABC1C2 readers and it mainly 65+ ages(44.5%) which is high for Daily Mirror leadership.

2) Why do the Mirror stories on the CSP pages appeal to the Daily Mirror audience?
                Daily Mirror offers audience opportunities to engage with stories and commenting on the stories on media

3) Why might a reader enjoy the Daily Mirror? Use Blumler & Katz Uses and Gratifications theory to add detail to your answer.
                  Surveillance- the readers of Daily Mirror find interesting news around world it content hard-news as well as soft-news.
                 Entertainment- They balanced out the serious news and gossips news this can keep us entertain.
                 Personally identity - News can reflect the type of person you are , the reader does not always agree with the view of news
                 personally relationship- they increase the news especially online edition and encourage audience involved share and commenting on the news

4) Why are print newspapers generally read by older audiences?
             It is easily for older to read as they can can just adjust distance on paper to eyes and they also can complete some word cross to made the brain motives

5) How is the inside-page story on our CSP pages constructed to appeal to Daily Mirror readers? Think about text and selection of images.
            It construct to 'Heat is on' as the slogan, there meeting of prime minister of different countries about climate change.

Industries

1) What company owns the Daily Mirror and why are they struggling? 
         Daily Mirror is own by Reach (called as Trinity Mirror before) and 

2) Who was the Daily Mirror editor between 2018 and 2024 and what was the Partygate scandal that the Daily Mirror exposed?  
         Alison Phillips, the first ever female editor and 

3) What is the Daily Mirror's circulation in 2023? How many papers did the Daily Mirror used to sell back in the 1990s?
        Daily Mirror Circulation around 250,000 a day in 2023 and they sell over 3 million in 1990s.

4) How has the Daily Mirror reacted to the decline in print sales and the growth of the internet?
         Daily Mirror has slowly decline print sales as there is created website called mirror.co.uk and social media account. They update last minute news on internet

5) List five of Galtung & Ruge's News Values and explain how they link to the stories in our CSP edition of the Daily Mirror.
          Elite nations and people: It concern prime minister from 7 countries and gather round to discuss climate change.
           Balance: It balanced between soft and hard news- soft news such as entertainment from family and hard news to do more with our environment.
          Negativity: 'Heat is on' is the main story and when the reader see it it made us think that it going to be very bad news.
          Unambiguity: This is clear as the news has happened on November in 2021 as we know it happened before.
          Amplitude: this news has involved huge numbers of people and it is dangerous therefore they have to look out for each other
           

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